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Liverpool’s “This is Anfield” Sign Braces for Impact This Season

Now that the Reds have won silverware, the iconic sign is open for business.

Liverpool v FC Bayern Muenchen - UEFA Champions League Round of 16: First Leg Photo by Jan Kruger - UEFA/UEFA via Getty Images

Back in 2016, Jürgen Klopp arrived at Liverpool on a mission to turn the Reds into a world class team again. The manager has made many changes to the club’s infrastructure since that time and we’re seeing the benefits of Klopp’s vision and approach. Three years at the helm and Liverpool are Champions of Europe.

One of Klopp’s more head-scratching rules for his squad was to declare a moratorium on touching the iconic “This is Anfield” sign in the players tunnel. Liverpool players historically touch the sign on their way to the Anfield pitch for good luck or respect or a sense of oneness with the club. Roberto Firmino probably has his own unique reasons and that’s fine.

But Klopp wanted his players to earn the right to touch the sign. Liverpool would have to win something and bring home silverware before they could again reach their phalanges up for that final tap before running onto the pitch.

Thankfully, we live in that post-silverware world now. Jürgen Klopp led Liverpool to victory over Tottenham Hotspur in the Champions League final and brought a trophy home. Let the sign touching begin.

Liverpool’s players will be lining up to touch the history and meaning behind “This is Anfield” ahead of Norwich City. Only a few players know the feeling amongst the squad but those veterans will surely have educated their newer teammates on the symbolism of the interaction. It’s a new season, a new confidence, a new world of sign-touching. If you’re a “This is Anfield” sign-touching enthusiast like me, make sure to catch those pre-game tunnel shots.

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